Thursday 27 February 2014

Abercrombie to Start Selling Third-Party Items in-Store.

Abercrombie-Fitch-publicidad
• Business hasn’t been great for Abercrombie & Fitch lately, and CEO Mike Jeffries is looking for ways to boost revenue for the flailing brand. His method of choice? Adding items from other brands to their stock, and wholesaling their wares to third-party retailers. Jeffries says Abercrombie will continue to collaborate with other labels, referencing last fall’s partnership with Keds as an example of what’s to come. “We have a long list of additional collaborations in the works, across footwear, apparel and accessories, which we are excited to launch in the coming months,” he noted. (Fashionista)

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